
New Energy Future
Client: Vector Energy
Collaborators: Simon Clark at Hey Brutus, post from Creature Post, The Craft Shop and Pete Ritchie, music by Factory Studios.
This project for Vector was a new kind of challenge when I first went out as an independent Creative Director. I worked directly with a talented production team rather than through the traditional agency system. Instead of a straight 'explainer', the client wanted a more engaging, emotional way to show what the future of energy might look like.